![]() ![]() Earlier this year, it was announced that Margot Robbie will be starring as Barbie in a new Warner Bros movie, reinforcing the image of the original blonde and blue-eyed doll. Indeed, the tension between Barbie’s legacy – and her status as a blonde bombshell in popular culture – and the brand’s desire to promote gender equality and diversity, is proving to be an on-going challenge for Mattel. ![]() President Barbie and Vice President Barbie Mattel Inc.
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